Flagship Product
An Executive Intelligence Assistant who thinks in seventeen strategic lenses.
Generic AI assistants duplicate your effort.
BHD's builds duplicate your expertise.
BHD's builds duplicate your expertise.
The Problem We're Solving
Most AI assistants wait to be asked the right question.
Most software adds features. Most consultants add hours. Both ask the founder to do more, not think better.
Generic AI assistants are different in name only. They produce whatever you prompt them to produce, beautifully and fast. But they don't know what you don't know to ask. The depth of their output is capped by the depth of the person prompting them.
That's the gap BHD's Executive Intelligence Assistant (EIA) fills. We don't hand you a blank tool. We hand you twenty years of in-the-seat wisdom, codified into a framework of seventeen strategic lenses, configured to your business, ready to run on day one. The EIA already knows to ask the questions you might not have learned to ask yet.
The Framework
Seventeen lenses behind every decision.
Each lens is a question. Run any decision through all seventeen, and the answer is sharper than any one of them could give you alone.
1
Fact-Check / Anti-Drift
Are my source facts accurate?
2
CEO / Vision
Does this align with where we're heading?
3
UI / Lead Designer
Does this match the brand system?
4
Legal / Compliance
Could this expose us? Do we need a disclaimer?
5
Crisis Management
Did we diagnose the damage type correctly?
6
PR / Public Relations
Will the communication itself become a new story?
7
User Advocate
Whose experience matters here?
8
Data Scientist
What do the numbers actually say?
9
Red Team
What's wrong with this plan?
10
Financial Planner
What does this cost, really?
11
COO / Operations
How does this actually get done?
12
Operator Capacity
Where is your time leaking?
13
Bid Discipline / Pipeline
Which opportunities are worth saying yes to?
14
Market Watch
Who else is doing what we do?
15
Non-Profit
What's the mission beyond revenue?
16
Grant Writing
Is this fundable, and at what cost?
17
Long-Term
What does this look like in five years?
Why We Can Show You the Framework
The ingredients are public. The formula is the secret.
You might be wondering why BHD publishes the seventeen lenses on a public page.
It's the same reason Coca-Cola lists every ingredient on the can. The ingredients aren't the moat. Anyone can read them. Anyone can buy water, sugar, caramel color, phosphoric acid, caffeine, natural flavors. Nobody can make Coca-Cola from the list.
The same is true here. The seventeen lens names are public. The questions they ask are public. What's not public is the formula:
- How each lens is operationalized: the decision rules, the prompt structures, the patterns we've codified across two decades of client work.
- How the lenses combine: which order they run in, when one supersedes another, how they integrate to produce a single answer.
- The configuration: every Executive Intelligence Assistant is shaped to one specific client, one voice, one business context. No two installations look the same.
- The principals behind it: David and Janice are visibly the wisdom behind every build, not hidden somewhere behind a vendor wall.
A self-taught builder could copy the list of seventeen names tomorrow. They still wouldn't have what BHD has, because what BHD has took twenty years to build.
Generic AI assistants duplicate your effort.
BHD's builds duplicate your expertise.
How It Works
It sits above the tools you already use.
You bring a real problem. Your EIA runs it through the relevant lenses and produces a substantive answer with sources, uncertainty flagged honestly, and a concrete next step. You decide. The EIA doesn't replace your judgment. It makes the inputs to your judgment sharper.
Your EIA works in your existing tools. It doesn't ask you to migrate. It sits above your CRM, your accounting platform, your scheduling software, and your calendar, and runs the strategy layer on top.
For a construction GC, it sits above Procore and surfaces which bids to pursue before they ever enter the workflow. For a non-profit director, it sits above the donor CRM and runs every campaign through the User Advocate Lens before launch. For a small-business owner, it sits above QuickBooks and pre-flights every spending decision through the Financial Planner Lens.
Janice's own EIA is named Joyce, after a mentor who shaped how she thinks. Yours would be configured to your business, named to your taste, loaded with the same seventeen-lens framework David and Janice have built across two decades.
Who It's For
Built for the people running the show.
Founders carrying too much
You're the bottleneck on your own pipeline. Too many decisions, not enough discipline layer, no one to think alongside you at the strategic altitude.
Operators scaling past one location
The plays that worked at one site break at three. You need a way to encode the discipline, not just hire your way through it.
Non-profit leaders with five-plus stakeholders
Board, donors, staff, beneficiaries, regulators. Decisions touch all five every week. The lenses make the trade-offs visible before you commit.
What we're not
BHD's Executive Intelligence Assistant isn't enterprise revenue intelligence. It's not built for Chief Revenue Officers running 200-account pipelines or sales teams chasing automation at scale.
It's built for founders running their business with their hand on the steering wheel. One person, one EIA, configured to your operation, whether that's one business or a network of up to twenty under one umbrella. Strategic discipline at the top, not workflow automation at the bottom.
What You're Actually Buying
You can hire an assistant. You can't hire the room.
An executive assistant runs your calendar and your inbox. Valuable, and a different job entirely. What most founders are actually short on is not hands. It's counsel.
Every decision you make would be sharper if you could walk it past a CFO, a lawyer, an operator, a data analyst, and someone whose whole job was telling you why it might fail. Almost no founder can assemble that room, and the ones who can are paying for a board.
Seventeen lenses is that room, configured to your business, available the moment you have a decision to make. Not a person doing tasks. A set of perspectives doing judgment.
For scale: the average executive assistant in the United States earns $73,680 a year in wages alone, before payroll taxes, benefits, or the time you spend managing them (Bureau of Labor Statistics, 2026). A Concierge EIA install is a one-time $10,000, and it is yours.
Pricing
Three ways to bring an Executive Intelligence Assistant into your business.
Self-install if you have internal capacity. Concierge if you want it working fast. Retainer if you want us alongside you after the first thirty days.
Self-Install
For teams with internal capacity to lead the rollout.
$5,000
One-Time
- Framework installation
- 17-lens configuration
- Documentation + training videos
- 30 days of email support
- You own it from day one
Pay in full, or finance with Affirm at 0% interest — up to 12 months.
Most Popular
Concierge Setup
For teams that want their EIA in production fast without internal lift.
$10,000
One-Time
- Everything in Self-Install
- David + Janice configure your EIA to your business
- Live training for your key people
- 30 days of co-piloted use
- Custom lens additions (up to 2)
Pay in full, or finance with Affirm at 0% interest — up to 12 months.
Monthly Retainer
Ongoing strategic partnership after the first 30 days. Range reflects how active you want us, from monthly check-ins to weekly strategic availability.
$1,500-$5,000
Per Month
- Your EIA stays current with your business
- David + Janice as strategy partners behind it
- Quarterly lens reviews
- Priority response
- Custom build-outs as needs evolve
- Custom lens additions for multi-business operators and umbrella networks
Pay in full at checkout, or finance with Affirm at 0% interest, up to 12 months.
Either way, you pick what fits your cash flow at the moment of purchase.
Ready
Bring a real problem from your week.
Watch your EIA work through it.
Live demo, 30 minutes. You leave knowing whether this is the kind of help your business actually wants. No pitch.
Schedule a 30-minute live demo